A Safe Sex Campaign Or A Marketing Ploy? Durex Asks Unicode Consortium For Condom Emoji To Be Made Available

A condom emoji could be made available soon if the Unicode Consortium will give the nod. Durex, a renowned condom maker, has launched a #CondomEmoji campaign to persuade the internet governing body to introduce the condom emoji as a way of promoting safe sex.

Durex Appeals To The Unicode Consortium To Introduce Condom Emoji

PC Tech Magazine reports that the Unicode Consortium, a nonprofit group that organizes and approves encoding standards for characters, will meet this week at Adobe Systems in San Jose, California to convene about its new set of emojis. In time with the meeting, Durex wrote an open letter to the Unicode Consortium, appealing for a condom emoji to be made available.

Here's our Open Message to @unicode on #CondomEmoji... @AIDSChicago @mtvstayingalive @THTorguk @nzafofficial pic.twitter.com/egY0VZlrSl

— Durex Global (@durex) May 9, 2016

Durex also posted a video of its open letter on the company's official Twitter account. The video appeals to the Unicode Consortium to approve the condom maker's design for a condom emoji.

"Dear Unicode, this week you're meeting to discuss new emojis for smartphones. We believe #CondomEmoji should be one of them! Remember it?" Durex wrote.

Durex explained to the Unicode Consortium that the introduction of a condom emoji to the visual language will promote safe sex as this will empower teenagers to talk openly about protection. "This is vital to prevent STIs including HIV and AIDS," the condom maker added.

Is Durex's Condom Emoji Appeal A Safe Sex Campaign Or A Marketing Ploy?

According to The Sun, Durex's #CondomEmoji campaign started last November when the condom maker was raising awareness for World AIDS Day. The campaign for the introduction of condom emoji to promote safe sex had immediately ignited debate about sexual health among internet users.

Hundreds of internet users supported Durex's #CondomEmoji campaign, saying that the availability of condom emoji would encourage people to talk openly about safe sex. On the other hand, some critical internet users accused the condom maker of trying to use the Unicode as a marketing ploy.

Are you in favor with Durex's appeal for the condom emoji to be made available? Share your thoughts below.